CONNECTING WEST MICHIGAN’S CREATIVE COMMUNITY
WHO WE ARE
AAF West Michigan is the local chapter of the American Advertising Federation, the nation’s oldest and largest advertising trade association. We serve West Michigan industry professionals who buy, sell, create, or produce services and products related to advertising. In other words, if you’re in advertising, we’re your people. We have the same goals — professional growth, creative integrity, and industry vitality — and our community is the epicenter of everything related advertising.
AdFed West Michigan is one of 180 chapters of the American Advertising Federation (AAF), the nation’s oldest advertising trade association, and the only association representing all facets of the advertising industry. AdFed belongs to AAF District 6, which includes clubs from Michigan, Indiana, and Illinois.
AMERICAN ADVERTISING AWARDS 2024-25
AAF West Michigan's 2024 American Advertising Awards Competition is coming up on Thursday, February 27, 2025.
BECOME A MEMBER
We are brand builders, writers, designers, account planners, strategists, and web gurus. We are advertising agencies, billboard companies, media buyers, printers, and direct mail houses. From Grand Rapids and Muskegon, to Traverse City, and Kalamazoo, we are freelancers, students, long-time pros, and recent college graduates.