2026 WEST MICHIGAN AMERICAN ADVERTISING AWARDS WINNERS

BEST OF SHOW - PROFESSIONAL

Haworth, Magazine Design, Haworth's Great Spaces Magazine for Haworth

JUDGE’s CHOICE - PROFESSIONAL

Brick House Interactive, Animation - Special Effects or Motion Graphics, FANUC America Happy Holidays 2025 for FANUC America

RHINO, A Story CompanyFilm/Video/Sound Branded Content, More Than :60 SecondsAn Enjoyer Summer for Michigan Enjoyer

Taproot Pictures, Best of Branding, Redefining Luxury - Directors Cut for Taproot Pictures

BEST OF SHOW - STUDENT

Larissa Bol, Calvin University, Campaign, Elixir Beverage Company

JUDGE’s CHOICE - STUDENT

Flor Quiñones, Kendall College of Art and Design, Single Occurrence or Installation, BioPhilia Gallery

Jorja Jenema, Calvin University, Campaign, Thicket - Outdoor Soundscape

Avery Peters, Calvin University, Logo Design, La Esméralda | Ristorante Española

  • Amy Day Design, Integrated Brand Identity Campaign, Visual Identity for ArtPrize 15 for ArtPrize
    BrandHaven, Advertising Industry Self-Promotion Online/Interactive/ Virtual Reality, BrandHaven for BrandHaven
    Brandish, Campaign, 360 Rally Launch Campaign for Xero Shoes
    Brick House Interactive, Animation, Special Effects or Motion Graphics, FANUC America Happy Holidays 2025 for FANUC AmericaChop & Hue, Advertising Industry Self-Promotion Film, Video & Sound, Chop & Hue // Corporate Hype for Chop & Hue
    Extra Credit Projects, Guerrilla Marketing, Voodoo Ranger Tanker Truck for New Belgium Brewing
    Extra Credit Projects, Multiple Boards, Voodoo Ranger Double Poster for New Belgium Brewing
    Extra Credit Projects, Outdoor Board Campaign, Send Yourself Outdoor Campaign for Gerald R. Ford International Airport
    Goodfellows Creative, Campaign, Tin Time for Great Lakes Tinned Fish
    Gorilla, Internet Commercial, Stryker AED Awareness for Stryker
    Gorilla, Regional/National Television Commercial, What If for Auto-Owners Insurance
    Gorilla, Internet Commercial, Steelcase Karman for Steelcase
    Grey Matter Group, Public Service Online Film, Video & Sound, Mapping the Mystery of Humanity for Global Flourishing Study
    Grey Matter Group, Logo Design, Catalyst IQ Logo for Catalyst IQ
    Haworth, Magazine Design, Haworth's Great Spaces Magazine for Haworth
    HOME Agency, Logo Design, Mill District Logo Design for Mill District Traverse District
    IDEOLOGY Productions, Computer Generated Imagery (CGI), Dream Grand and Grow for Experience Grand Rapids
    IDEOLOGY Productions, Photography, Digitally Enhanced, Rory Scovel Know Your Enemy Tour for Rory Scovel
    Lambert by LLYC, Consumer Website, Otto Aerospace Website for Otto Aerospace
    Lambert by LLYC, Social Media, Single Execution, New Holland x Dungeons & Dragons for New Holland Brewing
    Lambert by LLYC, Social Media, Single Execution, New Holland x Dungeons & Dragons for New Holland Brewing
    Lambert by LLYC, Social Media, Campaign, New Holland x Dungeons & Dragons for New Holland Brewing
    Lambert by LLYC, Packaging, New Holland x Dungeons & Dragons for New Holland Brewing
    Lambert by LLYC, Packaging, New Holland x Dungeons & Dragons for New Holland Brewing
    Lydia Writes Good, Logo Design, Antidote Books + Records Logo for Antidote Books + Records
    Lydia Writes Good, Specialty Advertising - Other Merchandise, GRPL "Find Your Next" Merch for Grand Rapids Public Library
    Lydia Writes Good, Card, Invitation or Announcement - Campaign, SCA Summer Benefit 2025 Invitation for Saugatuck Center for the Arts
    Lydia Writes Good, Annual Report (printed or digital), Wolverine Worldwide Impact Report for Wolverine Worldwide
    Next Creative Co., Integrated Brand Identity Campaign, Morey Branding for Morey
    OneMohrTime Studio, Integrated Brand Identity Campaign, Grand Rapids 175th Anniversary Logo for OneMohrTime Studio
    Plot Creative, Corporate Social Responsibility Online/Interactive Campaign, Yungas Coffee Awareness Campaign for Plot Creative
    RHINO, A Story Company, Internet Commercial, Let's Roll for Community Financial Credit Union
    RHINO, A Story Company, Internet Commercial Campaign, Dash - Don't Do It/Feedback Spiral for Dropbox
    RHINO, A Story Company, Internet Commercial, RHINO, A Story Company for Dropbox
    RHINO, A Story Company, Film/Video/Sound Branded Content, More Than :60 Seconds, An Enjoyer Summer for Michigan Enjoyer
    RHINO, A Story Company, Internet Commercial, This is Twist for Quench
    Taproot Pictures, Advertising Industry Self-Promotion Film, Video & Sound, Mustang - Harmony (Directors Cut) for Taproot Pictures
    Taproot Pictures, Best of Branding, Mustang - Harmony (Directors Cut) for Taproot Pictures
    Taproot Pictures, Advertising Industry Self-Promotion Film, Video & Sound, Redefining Luxury - Directors Cut for Taproot Pictures
    Taproot Pictures, Best of Branding, Redefining Luxury - Directors Cut for Taproot Pictures
    Taproot Pictures, Internet Commercial, Bennett Day - Redefining Rigor for Bennett Day School
    Taproot Pictures, Branded Content & Entertainment - Non-Broadcast, Bennett Day - Redefining Rigor for Bennett Day School
    Taproot Pictures, Video Editing, Bennett Day - Redefining Rigor for Bennett Day School
    Taproot Pictures, Cinematography—Single, Mustang - Harmony - Directors Cut for Taproot Pictures
    Taproot Pictures, Sound Design—Single, Mustang - Harmony - Directors Cut for Taproot Pictures
    Taproot Pictures, Video Editing, Redefining Luxury - Directors Cut for Taproot Pictures
    Well Design Studio, Copywriting, Before I Recover for Michigan Overdose Prevention Coalition
    Well Design Studio, Integrated Brand Identity Campaign, We Run We Rise for We Run We Rise
    Well Design Studio, Integrated Brand Identity Campaign, Studio M for Studio M

  • Flor Quiñones, Kendall College of Art and Design, Campaign, Wamma Foods
    Koree Bemiss, Kendall College of Art and Design, Consumer Campaign , No Good Days: Spec Campaign
    Lucy Iverson, Calvin University, Campaign, Michigan Soap Co-op
    Ethan Paras, Kendall College of Art and Design, Consumer Campaign , National Geographic Window Campaign
    Jordan Johnson, Kendall College of Art and Design, Campaign, Only Strings OOH Campaign
    Flor Quiñones, Kendall College of Art and Design, Single Occurrence or Installation, BioPhilia Gallery
    Amber Hadley, Ferris State University, Campaign, Revere
    Chaz Silva, Kendall College of Art and Design, Single Occurrence or Installation, Produ©t
    Emma Duimstra, Calvin University, Campaign, See Spot Integrated Branding
    Joshua Horton, Calvin University, Single, Dialogue 58.1 Release Video
    Rodrigo Alipio, Calvin University, Campaign, Retread Apparel
    Elena Roberts, Kendall College of Art and Design, Campaign, Seven Monks Brand Refresh
    Emily Griffin, Calvin University, Packaging, Paleon
    Faith Cooper, Calvin University, Packaging, Frost, Flame, & Fern Greeting Cards
    Micah TerHaar, Calvin University, Single, 2027 Final Four
    Avery Peters, Calvin University, Book Design, Art Deco | A Design Movement
    David Torson, Calvin University, Illustration – Campaign, Odyssey Mixtape
    David Torson, Calvin University, Cover/Editorial Spread or Feature - Series, Swiss Design Publication
    Lucy Iverson, Calvin University, Single Occurrence or Installation, Spring Arts Festival
    Morgan Dykstra, Calvin University, Campaign, Fells Point Integrated Branding
    Jorja Jenema, Calvin University, Campaign, Thicket - Outdoor Soundscape
    Jorja Jenema, Calvin University, Book Design, Street Art Movement - Publication
    Rodrigo Alipio, Calvin University, Logo Design, Retread Apparel
    Elise DeWeerd, Calvin University, Illustration – Campaign, Bredeweg Acres Product Tags
    Larissa Bol, Calvin University, Campaign, Elixir Beverage Company
    Larissa Bol, Calvin University, Packaging, Elixir Beverage Company
    Clarissa Van Baren, Calvin University, Typeface Design, Bitmap Typeface
    Avery Peters, Calvin University, Logo Design, La Esméralda | Ristorante Española

  • Boileau & Co., Regional/National Television Commercial Campaign, Van DeVanderVan TV Ad Campaign for Baumann and DeGroot Heating and Cooling
    Boileau & Co., Webisode, Holiday Fruitcake Reimagined for Creative Dining Services
    BrandHaven, Internet Commercial, Dare To Hope for Hope College
    Digital Limelight Media, Consumer Website, Tehrani Plastic Surgery for Tehrani Plastic Surgery
    Extra Credit Projects, Printed Annual Report, 2024 Community Report for Gerald R. Ford International Airport
    Extra Credit Projects, Card, Invitation or Announcement, Couture for a Cure Invite for Van Andel Institute
    Extra Credit Projects, Out-of-Home Campaign, People Before Money Outdoor for Independent Bank
    Extra Credit Projects, Business-to-Business Website, EV Website for EV Construction
    Extra Credit Projects, Social Media, Campaign, Behind The Scenes Social Campaign for Sweetwaters Coffee & Tea
    Extra Credit Projects, Internet Commercial, Airport Hugs for Gerald R. Ford International Airport
    Extra Credit Projects, Film/Video/Sound Branded Content, :60 Seconds or Less, Sparty Goes to Med School for MSU College of Human Medicine
    Extra Credit Projects, In-Theater Commercial or Slide, Illustrated ADventure for Gerald R. Ford International Airport
    Extra Credit Projects, Integrated Advertising Campaign - Local - Consumer, People Before Money Campaign for Independent Bank
    Extra Credit Projects, Integrated Advertising Campaign - Regional/National - Consumer, Send Yourself Campaign for Gerald R. Ford International Airport
    Extra Credit Projects, Illustration, Year of the Snake Illustration for Sweetwaters Coffee & Tea
    Extra Credit Projects, Public Service Non-Broadcast Audio/Visual, Foundation Fundraising VIdeo for Gerald R. Ford Presidential Foundation
    Ferris State University, Book Design, Tension & Tenderness Catalog for Kendall College of Art and Design of Ferris State University
    Goodfellows Creative, Point of Purchase - Counter Top or Free Standing, Pretty Great Shelf Talkers & More for Great Lakes Tinned Fish
    Goodfellows Creative, Social Media, Campaign, Let's Make it a Great One | Summer for Great Lakes Tinned FishGorilla, Internet Commercial, Survivor Story: Finn Whittacre for Stryker
    Gorilla, Regional/National Television Commercial, Family Hike for Auto-Owners Insurance
    Grey Matter Group, Integrated Advertising Campaign - Regional/National - Consumer, Defy Ordinary for Arktura
    Grey Matter Group, Public Service Online Film, Video & Sound, Expanding Possibilities for Templeton Religion Trust
    Grey Matter Group, Consumer Website, The Crossing for Cystic Fibrosis for Pipers Angels Foundation
    Grey Matter Group, Consumer Website, Global Flourishing Study for Global Flourishing Study
    Grey Matter Group, Printed Annual Report, Water For Good - Annual Report for Water For Good
    Grey Matter Group, Integrated Advertising Campaign - Regional/National - Consumer, The Concise Bible for Initiative.Global
    Grey Matter Group, Branded Content & Entertainment Campaign, Welcome To Car City for Car City
    Grey Matter Group, Public Service Online Film, Video & Sound, The LAB for Interfaith America
    Grey Matter Group, Public Service Online Film, Video & Sound, Sustaining Pluralism for Interfaith America
    Kailey Bailey, Logo Design, Fika Logo Design for Fika
    Kzoom Video Solutions, Voiceover, Count Dracula for Bricks and Minifigs Kalamazoo
    Kzoom Video Solutions, Animation, Special Effects or Motion Graphics, Volunteer Journey Candy land for Safe Families Southwest Michigan
    Kzoom Video Solutions, Music Video, Ktunes That's What I Call Marketing for Kzoom
    Kzoom Video Solutions, In-Theater Commercial or Slide, Pride & Prejudice: A Marketing Tale for Kzoom
    Lambert by LLYC, Logo Design, New Holland's Pinwheel Kitchen for New Holland Brewing
    Lydia Writes Good, Branded Content & Entertainment - Non-Broadcast, Bell's Oberon Eclipse Social Ads for Bell's Brewery
    Lydia Writes Good, Integrated Advertising Campaign - Regional/National - Consumer, Bell's Oberon Eclipse 2025 Campaign for Bell's Brewery
    Lydia Writes Good, Outdoor Board, Bell's Oberon Light Sun-Light OOH for Bell's Brewery
    Lydia Writes Good, Integrated Advertising Campaign - Regional/National - Consumer, Bell's Oberon Light Campaign for Bell's Brewery
    Lydia Writes Good, Social Media, Campaign, GRPL "Find Your Next" Social for Grand Rapids Public Library
    Lydia Writes Good, Internet Commercial, GRPL "Find Your Next" :30 Spot for Grand Rapids Public Library
    Lydia Writes Good, Integrated Advertising Campaign - Local - Consumer, GRPL "Find Your Next" Campaign for Grand Rapids Public Library
    Lydia Writes Good, Integrated Advertising Campaign - Regional/National - Consumer, Chaco "Make Their Holiday" Campaign for Chaco
    Magnus Capital Partners, Consumer Website, homflats.com for Magnus Capital Partners
    Main Feed Marketing, Social Media, Campaign, The West Side GR for Stockbridge Business Association
    MINDSCAPE, Consumer Website, MINDSCAPE + Mercantile Bank for Mercantile Bank
    Next Creative Co., Audio/Video Sales Presentation, Gordon Food Service Brand-O-Rama 5 for Gordon Food Service
    Next Creative Co., Integrated Brand Identity Campaign, Hot 'n Now Brand Identity for Gun Lake Investments
    Next Creative Co., Logo Design, Lovejoy Logo for 1983 Restaurant Group
    Next Creative Co., Integrated Brand Identity Campaign, Gordon Food Service Maripesca Brand for Gordon Food Service
    Next Creative Co., Local Television Commercial Campaign, Merry Maids Brand Commercials for Merry Maids
    On Base Productions, Branded Content & Entertainment - Non-Broadcast, YMCA Camp Eberhart 2025 for On Base Productions, LLC
    PB&J, Public Service Television, Substance Free Coalition PSA - Orca for Substance Free Coalition of Northwest Michigan
    PB&J, Public Service Television, Substance Free PSA - Elephant for Substance Free Coalition of Northwest Michigan
    PB&J, Public Service Television, Substance Free Coalition - Proposal for Substance Free Coalition of Northwest Michigan
    Postema Productions, Local TelevisionCommercial :30 Seconds, Serra Honda & the Zombie Horde for Serra Honda Grandville
    RED66 Marketing, 091 - Direct Marketing & Specialty Advertising (printed or digital), Marketing Toolbox for RED66 Marketing
    Taproot Pictures, Cinematography—Single, Bennett Day - Redefining Rigor for Bennett Day School
    Voyage Pictures, Local Television Commercial Campaign, CHC 2025 Campaign for Cancer and Hematology Centers
    Voyage Pictures, Cinematography—Single, Fusion FGA Virtual Tour for Fusion Academy
    Well Design Studio, Integrated Brand Identity Campaign, The Assist for The Assist
    Well Design Studio, Integrated Advertising Campaign - Local - Consumer, Poutine Week for Michigan Street CIA
    Well Design Studio, Consumer Website, Studio M for Studio M
    Well Design Studio, Integrated Brand Identity Campaign, Vander Mill for Vander Mill
    Well Design Studio, Public Service Online/Interactive Campaign, Before I Recover for Michigan Overdose Prevention Coalition

  • Item description

2026 Judges

  • Carlos Flores

    Founder, Creative Director
    Forager TV x Whitepaper Studio

    Carlos Flores is a Creative Director and filmmaker whose work spans film, advertising, and music videos. He is the co-founder of Forager, a New York–based creative studio and post-production collective recognized for film-forward work grounded in craft, narrative, and visual clarity.

    Carlos has led projects for global brands including Nike, Apple, HBO, and Vogue, as well as music and performance films for artists such as Selena Gomez and Sia. His work, along with projects produced by his companies, has received nominations and awards recognition across major industry platforms, including the VMAs, Emmys, and the Academy Awards.

    With a career built hands-on through editing and color, Carlos brings a holistic perspective to creative leadership, guiding projects from early creative development through final execution. He is also a founding partner of Whitepaper, a filmmaker-led studio focused on rethinking film financing and supporting independent storytelling.

    Carlos is an active member of the Television Academy and is driven by originality, collaboration, and elevating bold ideas through disciplined execution.

  • Paige Bauman

    Group Creative Director
    Agency EA


    Paige Bauman is a graphic designer and brand strategist based in Houston. She specializes in brand identities, presentation design, web design and environmental design/production.  

    Paige currently serves as Group Creative Director for Agency EA where she manages a group of inter-disciplined creatives. Prior to Agency EA, Paige developed her skills for large-scale print and digital advertising working with Leo Burnett and Arc Worldwide.

    She's produced work for prominent brands such as Hilton, Coca-Cola, ElevenLabs, McDonalds, Samsung and Intuit. 

  • Jason Levkulich

    Fractional CMO, Creative Director
    Contact

    Jason Levkulich began his career as a photojournalist, with his first professional assignment capturing Frank Sinatra on stage in 1991. That early immersion in storytelling, composition, and cultural relevance shaped a career defined by creative discernment and strategic clarity.

    While continuing to photograph iconic artists including Paul McCartney, Brian Wilson, Ringo Starr, Soundgarden, and Jack White, Jason expanded his work into marketing. Over the past 28 years, he has served as a marketing leader and Fractional Chief Marketing Officer for startups, SaaS companies, professional services firms, and $100M technology brands—guiding brand strategy, messaging, and creative direction.

    In addition to his executive marketing work, Jason supports select entertainment and artist‑driven projects, including ongoing marketing and creative collaboration with 80s pop legend Tiffany.

    Jason has been named one of Middle Tennessee’s Top CMOs by the Nashville Business Journal and has led campaigns recognized with Gold and Silver ADDY Awards, PR Daily’s “Best Marketing Video,” and M‑Files’ “Best Marketing Program in North and Latin America.”

    Known for evaluating creative work through both an artistic and strategic lens, Jason brings a disciplined eye for concept, craft, and effectiveness. At his core, he remains a storyteller—focused on work that is clear, intentional, and built to resonate.

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